Believe it or not, this guy came up with the idea to sell people jars of mountain air from Switzerland and get paid for it.
Can you believe that?!?!? It's so dumb, yet so brilliant at the same time. Getting paid on a jar of air.
I need an idea like that....wait, I got it!
Would you buy a jar of air from Churchill on Derby Day? I can call is The Smell of the Derby. A taste for your nose of the fastest two minutes in sports.
Now all I need are jars, beer, bourbon, a few roses, some horse crap, and I'm on my way!
I can see the dollar signs already. Ha!